In a typical campaign, the hardest part is getting people to actually do things—show up at events, make phone calls, etc. They all talk a good game, but what you usually end up with is a hard core group of activists begging folks just to put a sign in their yards. That’s why money is so important—so campaigns can pay people to do the work. Even Obama had to use money to get his “community activist” campaign off the ground in early 2008.
Scott Brown is having the opposite problem. People are begging for stuff to do, and the campaign can’t keep up with the demand. On Saturday, driving between Ashland and Littleton, I saw more people displaying home made signs than printed ones.