Best Buy's Geek Squad is generally known as a group that grossly overcharges for services that cost very little to perform, but this one takes the cake. The Staten Island, New York store is offering 120GB PS3 Slims for $329.98, which is an extra $29.99 on top of what the console goes for. Their explanation? The surcharge is for a firmware upgrade, according to Dual Shockers.
A typical system update requires about three button presses (system menu => system updates => update), not to mention if you try to play online or access the PlayStation Store, it will take even less effort because firmware updates are mandatory for those services.